Goto.game have been awarded the contract to manage Bethesda’s user community and brand influencers as Bethesda’s community agency.
Bethesda’s current brand portfolio includes games such as DOOM, QUAKE, Wolfenstein, Dishonored, The Evil Within, Prey and RAGE. Titles including The Elder Scrolls and Fallout currently have games on-going or ready for immediate release.
Goto.game will be assisting Bethesda in developing social strategies, content and concept development and delivery, management and support of an “always-on” influencer program, and more, as well as Bethesda’s in-house Twitch/Mixer streamer.
Phid McAwesome, Head of goto.game, said, “This is an exciting win for goto.game. Bethesda is an awesome gaming brand with some of the gaming industry’s most-amazing titles. In our first year we’ve worked hard to build a new reputation across the APAC gaming and esports market, with a track record of creating communities around brands, and building a specialization that talks to gamers, brands, influencers and their communities in their language. It is great to see that this specialization is providing value for big brands such as Bethesda.”