Late last week ReedPOP appointed Double Jump Communications, with the specialist firm to deliver PR services for PAX Aus 2019.
Jono Whyman, Event Director at ReedPOP, spoke of the appointment, stating, “Set to return to Melbourne for the seventh time in 2019, PAX is Australia’s largest gaming festival of the year. In 2019 we’re looking forward to our best show ever, with everything from AAA blockbuster titles to cult Aussie indie games, hundreds of panels, and more across three enormous days. Melbourne comes out in droves for PAX, and Double Jump are the right partner to promote the event, sharing the experience across media and content creators in 2019.”
Paul Houlihan, Creative Director at Double Jump Communications added, “We’re excited to be working on PAX Aus, and incredibly proud to help bring to life the stories and experiences that happen because of Australia’s favourite video and tabletop gaming event. Winning a competitive pitch against bigger agencies for an event as important as PAX shows the value a specialist agency can deliver clients, looking for proven results and passion”.
PAX Australia 2019 becomes the latest client win for the specialty agency, joining the likes of Epic Games, Wizards of the Coast, ReedPOP, Plantronics Gaming, Razer, Hasbro, HyperX, Ubisoft, Elgato, and IEM 2019.