Double Jump Communications has this morning announced the promotion of Paul Houlihan to the new role of Creative Director.
Houlihan has been with Double Jump for three years, joining in May 2015 as Director of Business. In his new role as Creative Director, Houlihan will be responsible for developing creative strategy across the agency’s portfolio of clients and keeping the team at the cutting edge of games and technology PR and marketing.
Recent client wins include Epic Games, Hasbro and Versus Evil, They join the who’s who list of gaming brands represented by Double Jump including ASUS Republic of Gamers, Blizzard Entertainment, Wizards of the Coast, Razer, Plantronics, Gfinity Australia, HyperX, Versus Evil, Hi-Rez Studios, Paysafecard and Elgato.
“We aim to be ahead of the curve and were early movers working in esports, working with content creators and with online games as a service,” said Chris Wright, Managing Director at Double Jump Communications.
“Paul has been critical to our success in this strategy over the last three years and in this new role he will ensure we keep delivering fresh and innovative work for clients and stay ahead of the pack.”
Houlihan added, “At Double Jump we’re in a unique position to work across so many sectors of the industry and help brands to engage authentically with the gaming audience.”
“I’m incredibly proud of the work the team has achieved over the last few years, and look forward to taking on this new challenge and helping us reach new heights.”