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IGEA to present Esports Industry Briefing

IGEA to present Esports Industry Briefing

IGEA has announced its first ever esports focused industry briefing, which will be held in Melbourne on May 22.

Shane Mattiske, Managing Director of Neilsen Sports and Entertainment will present The Esports Playbook: Australia, showcasing the attitudes and behaviours of Esports fans in Australia and provides and outlook of the industry and the commercial opportunities for brands, media owners and rights holders.

A panel discussion will follow focusing on issues and considerations facing the sector.

The briefing will be held on Tuesday May 22, 2018 from 4:00 PM to 6:30 PM at The Arcade in Melbourne.

A Sydney event will also be held towards the end of May. More information on this will be available soon.

For those wishing to attend, you can reach out to Raelene Knowles at IGEA (raelene@igea.net).

Shane Mattiske previously presented key findings from the The Esports Playbook: Australia at the EGAA Conference in March this year.

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