Entering our list for a second time, Anais Riley, has built a career around her passion for games.
After Graduating from the Queensland University of Technology with a Bachelor of Games and Interactive Media, Anais landed a social role with Brisbane’s Spunge Games. She would work across their marketing and socials for their hit title, Faily Brakes.
During her time with Spunge, Anais fell in love with Twitch streaming. Wanting to explore this more, along with other avenues, Anais left Spunge in November 2016.
Anais spent the next three months concentrating on her online endevours and growing her ‘Naysy’ brand.
In January the following year, Anais was offered a role at Melbourne developer, Hipster Whale. She would join as Social Media and Marketing Producer, with the role allowing her to work from Brisbane. Anais tells us, “Working remotely for Hipster Whale has allowed me to still pursue my love of Twitch broadcasting and continue to learn and grow from my experiences. I’m so grateful to be apart of two different sides of the industry and gain a greater understanding of how they simultaneously work and benefit each other.”
Anais has continued grow as a streamer and influencer, and has worked with various brands and esports orgs, such as ViewSonic.DarkSided, over the past 12-months. She has received sponsored by Plantronics and Herman Miller, and featured in Intel’s marketing campaigns for both TheNextGamerTV and IEM. Additionally, she featured in a Media Design School’s advertising campaign and spoke on various panels at their Open Days.
In May this year, Anais founded and launched WomANZ, a community that supports and empowers Australian and New Zealand women in content creation and esports. Anais added, “The response since launching WomANZ has been amazing.”
“It’s great to see it already having a really positive impact in the space. Women in the community are playing games together and organising meetups which has been fantastic to see. I’m so excited about the future of WomANZ and have some great things planned that will hopefully make a great impact.”
Speaking to The Influence about her inclusion in this year’s list, Anais said, “I’m so excited to be included in this years women in games list. I’m so grateful to work in an industry with so many amazing and ambitious women. They inspire me every day and always drive me to work harder towards achieving my goals.”