Kelsey’s start in the games industry started as a casual at EB Games in Cairns, after originally wanting to work in radio.
Through EB Games, she worked her way through customer support and into head office, where she found herself a part of EB’s Social Media Team, as they were establishing their social media channels.
Kelsey found herself being promoted to Community Manager for EB Games. This role saw her responsible for some of EB Games’ biggest events and launches including the PS4 and Xbox One, GTA V, and the Nintendo Wii U. Kelsey was also a core organiser for EB Games Expo between 2011 – 2013 and organised multiple internal conferences.
Moving to Melbourne to start a family, Kelsey found her skills being utilised in high-level positions by several large brands such Catch of the Day, Quiip and Zomato (Urbanspoon). Kelsey says she “accidentally” started her own consulting business while moving between jobs and her role as a new mother. She attracted organisations such as Origin Energy, the Victorian Government, and Eastlands Shopping Centre.
Taking on a Community Manager position with Bethesda in January last year saw Kelsey head to Sydney, where she has had great success and has been promoted to Lead Community Manager where she establishes the strategic direction for the Australian and New Zealand community teams.
Some of her successful campaigns include the Elder Scrolls Escape which included sending key media and content creators to Kangaroo Valley, to experience a mansion which had been decorated and themed as if it was in game. She was also responsible for the High Elf Yourself experience at Oz Comic-Con and Supanova which turned content creators and attendees into elves.
Kelsey is a vocal member of the games industry on topics such as diversity and inclusion. She’s a core mentor for the IGEA-led Working Lunch program, participated in the CheckPoint video series where she discussed her personal experiences, and is passionate about discussing how Community Managers can benefit business and the broader industry.
Speaking to MCV Pacific about her inclusion on the list, Kelsey says, “I love this industry, and the journey I’ve taken throughout my career has taught me more than I could ever put in words. I am so honoured – not only to be selected as a finalist for this years’ Women in Games Awards, but also to be nominated alongside all of the brilliant, kickass women on this list.”